to enrich the life of every Iowan
Hancher supports The University of Iowa's mission of teaching, research, and service by presenting the world's finest performing artists; developing, engaging, and enlightening audiences; initiating and supporting the creation of new works; and providing artistic, educational, technical, human, and physical resources to the University and the people of Iowa.
• Maintain Hancher as a vital component of University and community life.
• Engage in activities to enhance the stature of The University of Iowa.
• Foster artistic freedom and a creative campus.
• Present diverse artists and serve diverse audiences.
• Encourage enjoyment of and participation in the arts through volunteer, educational, and developmental opportunities.
• Fulfill the auditorium's mission with professionalism, creativity, and a sustained commitment to quality.
• Exercise prudent stewardship of resources.
• Contribute to the cultural and artistic ecology of the region and nation.